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When a company in a certain moment needs to find new ideas because it needs to solve an urgent issue, or because it wishes to pave its way for new tasks, we suggest carrying out a workshop Factory of ideas. |
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Inteligencia Creativa will offer the company its control of the best idea generation techniques to dynamize the session and ensure a high productivity in new ideas. Depending on the creative focuses defined in the briefing, the most adequate techniques will be determined.
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| Methodology: |
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If the client has not defined its creative focuses or wishes to deal with the exploration stage in depth, Inteligencia Creativa helps to carry out an internal and external analysis, that allow the controversial topics to be dealt with and express them in an appropriate way |
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Delimiting the problem: working on the question to optimize new answers |
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Idea generation |
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Preselection of ideas, using tools to ensure its objectivity |
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Fine tuning, also with the adequate techniques, of the selected ideas |
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Turning the ideas in specific defined concepts, ready to be developed after the session |
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